This is how I view the values that define our individual branding. Believe it or not how we value these traits define our brand. Consciously or subconsciously we currently define a brand by how we value the importance of these traits.
In my opinion the value of quality images w hen using a good or great photographer accounts for about 40% of the overall value, the rest of the value comes from how you embrace these traits.
Our goal should be to you work with agents who value these traits at the same level of importance as the brand you create. This is the crux of a long-term business relationship.
On the flip side when we work with agents who do not value these traits at the same level of importance we put into them these agents are more susceptible to move on to the next cheaper or available option. On a side not keep in mind every decision should benefit you as a photographer, VHT and your client equally in order to have true value and sustainability.
Please rate yourself on a scale of 1-5 (1 beign the lowest and 5 being the highest) on the following:
• Universal Values
• Professionalism
• Quick responses when you receive an order, understanding the best options for the client
Availability
Many clients work 7 days a week, 24 hours a day. How we choose to fill that time and make ourselves available to them creates a value.
